My Blog And How To Promote It - Blog Marketing

As I continue focusing on the future of my blog, the whole night I spent it thinking about how I will promote it so as to get more people to read it.

While doing this, I knew that there are many blog publishers who would also like to get there hand s on such wonderful information on how to promote their blogs.

Being an internet marketer, I already have some knowledge about blog marketing.I know and I have read it a thousand time that targeted traffic=sales. Also increased targeted traffic = increased sales. So some of the ideas that I came up with on how to promote my blog are as listed below.

1) One of the major sources of promotion that I plan to capitalise on is the web2.0 trend. I realise that web 2.0 is the hot thing now and it has already started bringing lots of traffic to my blog. web 2.0 involves social bookmarking. I will ping all my posts using www.pingomatic.com or http://www.pingoat.com

Then I will make sure that I digg and reddit each post I make.

I will submit my blog and posts to over 50 social bookmarking sites as listed on the socialise it button on the left of this pages. I will also include such buttons on each post so that my visitors can share my posts which they find of interest.

I will ( I have already done this) use http://www.onlywire.com to submit most of my posts to bookmarking sites like del.icio.us


2) Use of PPC (Pay Per Click) advertising, such as Google Adwords. PPC (with well written ads) will drive targeted traffic to my blog instantly. The only drawback is that it will cost me money. How ever, I was checking on my hard drive and came upone an adwords marketing book that I had baught in 2007. It is updated occassionally and so I went to the website where I baught it and updated it immediately to the latest trends. It is the best informtion on pay per click marketing that I have ever baught.The traffic from this technique can be highly targeted and can arrive to my blog in as little as 15 minutes from the time I finish submitting my ad.
I would not recommend you to try Adwords campaign without any basic knowledge. If you make mistakes (such as choosing the wrong keywords, the wrong countries or the wrong ads) Google will penalize you by rising your clicks cost, and you will end up loosing alot of money.
But it is the most effective and quick method out there that you should not neglect by any means.But don't even consider to try a campaign before reading an expert Google guide.

Beating Adwords. Tired Of High Cpc In Adwords? Beat Google At Their Own Game And Out Perform Your Competition At The Same Time.If you would like the ppc guide I have talked about in the above statements, you can get your copy by clicking here .

3) The second strategy to draw traffic to my blog will be article writing and submission.Articles are shorter, more concentrated works as compared to books. They are printed in journals, magazines, published on article sites such as this one and announcement lists and other serial or periodical works Articles deal with a specific topic or perhaps a specific part of a topic.

I will Write many articles.As many as 10-20 in one sitting. That might seem like a lot. But if this is the most profitable work I do online, why not write as much as MY mind can hold out?

I will Write articles that are direct and to the point. With articles, you can just write about any beneficial topic that

I will Write with a friendly tone.When you start your article with a friendly tone, the readers will be more compelled to read through and click to your website for more information.
They will find it easy to relate with you and your message.You do not need to be stiff and have perfect grammar to be read, in fact, I think that just about the opposite is true.


4) The third effective strategy to draw traffic to your website is to use Search Engine Optimization (SEO).SEO requires more work, and some patience. It won't drive traffic to my blo instantly but it has a great advantage over PPC - once my blog is optimized and reach a top place in organic search engines, I will receive tons of traffic for free! Organic search results (Visitors from search engines) are considered by most people as more reliable than sponsored resultS.


A well optimized blog would take several months to reach a top position (depends on the keywords used and the level of competition).

Gaining a high rank is done by analyzing the competition's blog SEO properties for your main keywords, and trying to copy their methods and do a little bit better to out rank them. SEO for a blog is different from that of a site.
1. Onpage Optimization
2. Offpage Optimization

Onpage factors for a blog include:

Title - The title of the post should include your main keywords and be as short as possible to give them more weight.

First sentence of your blog post- You should include your main keywords within your first sentance of the post. You should also bold and underline these keywords.

Keyword Density - You should include your main keywords as often as possible without making the content seem spammy or nonsensible.

Using Labels- You should use labels for each post you make on yur blog.Labels are basical the keywords you want associated with your post.


Writing a good description for your blog.This will appear at the top of the blog and as the description in the search engine results for your main page. It should be compelling so visitors click on the link to your site, as well as including your main keywords for optimization purposes.

While onpage optimization is still something you should do, it's NOT what will get you high search engine rankings. It's the offpage optimization factors that will.

Offpage Optimisation will form the bigest percentage of my blog's SEO campaign. This can basically be summed up in one word- LINKS.

Google, and most other search engines, place great emphasis on both the quality and quantity of inward links to your site. You want to get as many links as possible, but you should place more emphasis on getting quality links from sites and blogs similar in subject to your own, and from pages with high page rank (PR).

Offpage parameters include:- Which websites link to you- The number of websites linking to you- The PR of the website linking to you- The page title of the website linking to you- The anchor text used in the link linking to you- The number and type of links linking to the website that's linking to you- The number of outbound links on the website that is linking to you- The total number of links on the website that is linking to you- Whether or not the websites linking to you are deemed by Google as an authority website.

To get links, I hope to request for links from blog owners, make relevant posts on similar blogs, write articles and submit to article directories, submit my blog to blog directories, use trackbacks and in some cases uses software to help me in this process of getting links. I do not intend to use spamming software, but legitimate software.

Well, that is it for now and I will keep on the lookout for new trends in blog marketing so that I keep my blog on the top. You can also use these techniques to drive more traffic to your blog. That is why I have written this post on such a blog that is meant to write about life style issues.

One last note is that if you like this post, make a donation to me by using the donate buttons on the left of this page.